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ALROSA Ecology Center Waste Batteries Collection Campaign Results

Dec 11 2020

ALROSA Ecology Center rolled out a waste batteries’ collection campaign in Yakutia. As a result, more than 200 kg of batteries from Mirny district and Yakutsk will be recycled appropriately


Alrosa Gives Cautious 2021 Production Outlook

Nov 12, 2020

Alrosa expects to maintain production at its current low levels next year, aiming to reduce inventories that built up during the pandemic.


Alrosa Sales Continue to Grow

December 10, 2020

Alrosa’s diamond sales rose in November to their highest level since January as customers continued to replenish their rough inventories ahead of the holidays.


Alrosa’s Luminous Diamonds Brand Promotes Fluorescent Diamonds

December 8, 2020

Fluorescence—the soft glow a diamond emits when exposed to UV light—isn’t often emphasized in the marketing of diamonds and diamond jewelry.


How ALROSA's Diamonds Do Good

NOVEMBER 11, 2020

Charity is a new norm. According to Giving USA, last year was one of the most profound in terms of charity


Interview With Rebecca Foerster on Creating A Sustainable Brand

December 23, 2020

Launching a new ethical and compassionate brand in the midst of the crisis can uplift your customers and inspire your team with a sense of purpose. 2020 brought many challenges for businesses and entrepreneurs alike. For many, it was a chance to reflect on what really is important for a brand or in an entrepreneur’s […]


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